Expert marketing help for small businesses

My Work

Recent Projects

E-books and guides

Wrote copy, managed design, directed distribution and marketing strategy 

Goal: Lead Gen 

Format: Printed and Digital

Stats: 80K downloads

Example shown: "Your Guide To Becoming The Most Talked About Brand"


Emails

Wrote copy (including email subject lines, preview text, and CTAs). Develop content strategy and manage design

Goal: customer on-boarding, product updates, special offers, announcements, digests, invitations, etc.

Stats: 40 percent open rate, 35 percent click thru-rate

Example shown: Email #2 of 6-part Welcome Series for Newly Accredited Businesses

 

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sales pages 

Wrote copy and provided direction on page layout and design

Goal: new customer acquisition

Stats: campaign still running, results unknown

Example shown: "UpswingU Summer Camp"

 
 

Other Projects:

  • Askbbb.org (all copywriting, content strategy, and managed web design) 
  • GCStraining (website copy. no design work)
  • Articles (wrote all articles included on this site)